UrbiGrow is a smart urban gardening platform designed to help people easily grow fresh herbs, vegetables, and plants at home, even in small city apartments. By combining smart planters, sensors, and a digital companion app, the product guides users through the entire growing process, from planting and watering to harvesting, removing guesswork and lowering the barrier to home food production.
My role focused on UX and product design for the digital experience, onboarding flows, plant care guidance, and status feedback in a way that feels supportive and motivating. The design goal was to translate plant growth data into simple, actionable insights while creating a calm interface that encourages long-term engagement and confidence in growing food at home.
